Lightin’ Up the Town

Beaver County Sees More Improvements Thanks to the “Sign Experts” at Global Sign & Design, Inc.

BEAVER FALLS – August 1, 2006 – Light it up, and they will come. Businesses around the Beaver Falls area may appear brighter than they used to thanks to the new must-have technology – LED digital message boards. Signs that once displayed a company’s name as identification for the public now include flashing lights and dancing graphics. These advancements in sign technology aren’t limited to Las Vegas or Times Square; they can be found right in our backyards.

Global Sign & Design, Inc., located in Beaver Falls, has been “sprucing up” local buildings with their digital message boards. Clearview Federal Credit Union, located on Golfview Drive in Monaca, is one of their recent customers. Clearview is taking advantage of advertising their interest rates, special loans, and hours of operation on a digital sign they have put in front of their building. The sign stands at 3 feet by 11 feet and displays amber-lit text.

Geneva College in Beaver Falls has also jumped on board with the company. The renovation of the college’s athletic stadium includes a 25 foot by 15 foot digital scoreboard installed by Global Sign. The company is excited to be playing an important role in the renovation project. The scoreboard will be completed in time for the Golden Tornadoes’ first home game on September 2nd.

The LED Electronic Advertising industry continues to grow across the country. It’s an advertising medium that has and will continue to change with technology – but that’s why it’s so convenient and makes so much sense. Media that once ruled the advertising world, such as television and newspapers, now have trouble maintaining their niche in the market at a time when their audience is bombarded with messages every day. On the other hand, digital signs target only those members of the target audience who drive past the actual establishment. A one time investment in these digital displays result in up to a 50 percent increase in business.

Vice President Eric Pabian says it all makes perfect sense. “The signs draw attention to those passing by. That’s why banks have always used digital time and temperature units on their signs – it draws attention to their identity. Schools use electronic displays to promote sporting, academic, and community events, and the Department of Transportation uses digital signs to inform drivers of hazards. So why not use them for any other business, large or small?”

It appears as though many are catching on to Pabian’s advice. The moving lights all around the town are evidence the success is contagious.